Influencer Politics At the Intersection of Personal, Political, and Promotional

Social media influencers are seen as political and promotional actors in today's digital media. Some engage in specific causes, while others publicly support a particular party or ideology. Politicians may also socialize with influencers or adopt similar strategies. Drawing on examples from the...

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Hlavní autoři:	Arnesson, Johanna, Reinikainen, Hanna
Médium:	E-kniha Kniha
Jazyk:	angličtina
Vydáno:	Berlin/Boston De Gruyter 2024 Walter de Gruyter GmbH
Vydání:	1
Edice:	De Gruyter Contemporary Social Sciences
Témata:	Affective Economies affektive Ökonomie Branding Business and Management Communication studies Digital Media Economics, Finance, Business and Management Influencer influencer politics Influencers influerare Interdisciplinary studies Internet and digital media: arts and performance marketing marknadsföring media and communication studies medie- och kommunikationsvetenskap Neue Medien Online marketing / Social media marketing Performing arts Political Communication political influencers political science POLITICAL SCIENCE / General politics politik politikvetenskap Politische Kommunikation politiska influencers politiska influerare Public relations Reference, Information and Interdisciplinary subjects Sales and marketing Social Media Social Media Influencers SOCIAL SCIENCE / General SOCIAL SCIENCE / Sociology / General sociologi Sociology The Arts Affective Economies Influencers affektive Ökonomie Social Media Influencer Digital Media Political Communication Branding Neue Medien Politische Kommunikation
ISBN:	3111035603, 9783111036106, 3111036103, 9783111035604, 3111036154, 9783111036151
ISSN:	2747-5689
On-line přístup:	Získat plný text
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Obsah:

Intro -- Acknowledgements -- Table of Contents -- Influencer politics: An introduction -- From beauty to ballots -- "Remember to vote!" -- The influencer political communicators dream of -- Election influencers on TikTok -- A human behind the politics? -- Greenfluencers and environmental advocacy -- Tears and body insecurities -- Body and beauty pressures in the Norwegian influencer industry -- Instagram as an affective battlefield -- Contributors -- Index
A human behind the politics?
Nils S. Borchers --
Contributors --
Mathilde Hogsnes, Tor-Morten Grønli --
Mattias Ekman, Andreas Widholm --
Index
Tears and body insecurities
Johanna Arnesson --
Acknowledgements --
Table of Contents --
Body and beauty pressures in the Norwegian influencer industry
Instagram as an affective battlefield
Ida Vikøren Andersen, Moa Eriksson Krutrök --
Essi Pöyry, Hanna Reinikainen --
Influencer politics: An introduction
Louise Yung Nielsen, Mette Lykke Nielsen --
Johanna Arnesson, Hanna Reinikainen --
Greenfluencers and environmental advocacy
From beauty to ballots
Remember to vote!
Election influencers on TikTok
Christina Grandien, Johanna Arnesson --
Frontmatter --
The influencer political communicators dream of
Nuppu Pelevina, Oksana Domina, Salla-Maaria Laaksonen --