Mapping the global election landscape on social media in 2024

In 2024, a significant portion of the global population will participate in elections, creating an opportunity to analyze how information spreads and how users behave on social media. This study examines the media landscape on Facebook by analyzing posts from political parties and major news outlets...

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Bibliographic Details
Published in:PloS one Vol. 20; no. 2; p. e0316271
Main Authors: Pecile, Giulio, Di Marco, Niccolò, Cinelli, Matteo, Quattrociocchi, Walter
Format: Journal Article
Language:English
Published: United States Public Library of Science 05.02.2025
Public Library of Science (PLoS)
Subjects:
Clustering
Communication
Computer and Information Sciences
Datasets
Digital media
Discourse
Discourse analysis
Elections
Europe
False information
Humans
India
Interest groups
International aspects
Mapping
Mass media
Mexico
News wire services
People and Places
Physical Sciences
Political aspects
Political discourse
Political ideologies
Political parties
Politics
Population studies
Principal Component Analysis
Principal components analysis
Public participation
Research and Analysis Methods
Social aspects
Social Media
Social networks
Social Sciences
Sociological research
Topics
Trends
United States
Variables
Mexico
Europe
India
United States
United Kingdom > UK
ISSN:1932-6203, 1932-6203
Online Access:Get full text
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Summary:In 2024, a significant portion of the global population will participate in elections, creating an opportunity to analyze how information spreads and how users behave on social media. This study examines the media landscape on Facebook by analyzing posts from political parties and major news outlets in Europe, Mexico, and India. By identifying key topics and measuring public engagement, we uncover patterns in political discourse. Using Principal Component Analysis, we explore how these topics are related and distinguish trends in audience interaction. Our findings show how certain topics resonate differently across political groups, providing insights into the relationship between media content, political ideology, and user engagement during elections.
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Competing Interests: The authors have declared that no competing interests exist.
ISSN:1932-6203
1932-6203
DOI:10.1371/journal.pone.0316271