Shared social responsibility: a field experiment in pay-what-you-want pricing and charitable giving

A field experiment (N = 113,047 participants) manipulated two factors in the sale of souvenir photos. First, some customers saw a traditional fixed price, whereas others could pay what they wanted (including $0). Second, approximately half of the customers saw a variation in which half of the revenu...

Full description

Saved in:
Bibliographic Details
Published in:Science (American Association for the Advancement of Science) Vol. 329; no. 5989; p. 325
Main Authors: Gneezy, Ayelet, Gneezy, Uri, Nelson, Leif D, Brown, Amber
Format: Journal Article
Language:English
Published: United States 16.07.2010
ISSN:1095-9203, 1095-9203
Online Access:Get more information
Tags: Add Tag
No Tags, Be the first to tag this record!
Be the first to leave a comment!
You must be logged in first