Offline visit intention of online patients: the Grice’s maxims and patient involvement

Online Healthcare Consulting Services (OHCS) can benefit physicians and patients. However, it is unclear how OHCS and what types of persuasive content enhance patients’ intentions to visit offline. Based on the Elaboration Likelihood Model (ELM) and Grice’s maxims of the Cooperative Principle, we fo...

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Bibliographic Details
Published in:	BMC medical informatics and decision making Vol. 25; no. 1; pp. 112 - 19
Main Authors:	Cao, Xianye, Liu, Yongmei, Fang, Zian, Zhu, Zhangxiang
Format:	Journal Article
Language:	English
Published:	London BioMed Central 06.03.2025 BioMed Central Ltd Springer Nature B.V BMC
Subjects:	Adult Behavior Communication ELM Female Grice’s maxims Health attitudes Health care Health Informatics Humans Hypotheses Information processing Information systems Information Systems and Communication Service Intention Internet Male Management of Computing and Information Systems Medicine Medicine & Public Health Methods Middle Aged Online healthcare Patient compliance Patient involvement Patient Participation - psychology Patient satisfaction Patients Persuasive Communication Physician patient relationships Physicians Practice Professional ethics Quality of service Regression models Reliability Social support Technology application Telemedicine Visit intention Word of mouth advertising China Grice’s maxims Patient involvement Online healthcare ELM Visit intention
ISSN:	1472-6947, 1472-6947
Online Access:	Get full text
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