Robust personalized pricing under uncertainty of purchase probabilities

This paper is concerned with personalized pricing models aimed at maximizing the expected revenues or profits for a single item. While it is essential for personalized pricing to predict the purchase probabilities for each consumer, these predicted values are inherently subject to unavoidable predic...

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Bibliographic Details

Published in:	EURO journal on computational optimization Vol. 13; p. 100114
Main Authors:	Ikeda, Shunnosuke, Nishimura, Naoki, Sukegawa, Noriyoshi, Takano, Yuichi
Format:	Journal Article
Language:	English
Published:	Elsevier B.V 2025 Elsevier
Subjects:	Lagrangian decomposition Mixed-integer optimization Personalized pricing Robust optimization Lagrangian decomposition Personalized pricing Robust optimization Mixed-integer optimization
ISSN:	2192-4406
Online Access:	Get full text
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