Combining fuzzy AHP and fuzzy Kano to optimize product varieties for smart cameras: A zero-one integer programming perspective

Referring to the following figure, a product is functionally decomposed into core attributes and optional attributes. In particular, fuzzy AHP and fuzzy Kano are used to extract customer preferences and elicit customer perceptions, respectively. By virtue of ZOIP, the optimal product varieties are d...

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Veröffentlicht in:	Applied soft computing Jg. 22; S. 410 - 416
Hauptverfasser:	Wang, Chih-Hsuan, Wang, Juite
Format:	Journal Article
Sprache:	Englisch
Veröffentlicht:	Elsevier B.V 01.09.2014
Schlagworte:	Customer perception Customer preference Fuzzy analytical hierarchy process Fuzzy Kano model Zero-one integer programming Customer preference Fuzzy analytical hierarchy process Customer perception Zero-one integer programming Fuzzy Kano model
ISSN:	1568-4946, 1872-9681
Online-Zugang:	Volltext
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