A systemic approach of communication in multiple stakeholder settings: challenges and future research directions from a multidisciplinary perspective

In this article we adopt a systemic view to investigate the multidisciplinary challenges for managing communication within complex multistakeholder settings. We zoom in on communication challenges from a multilevel perspective distinguishing a macro level (i.e. the entire stakeholder network), a mes...

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Bibliographic Details

Published in:	International journal of advertising Vol. 42; no. 1; pp. 201 - 226
Main Authors:	Lievens, Annouk, Moons, Ingrid
Format:	Journal Article
Language:	English
Published:	Routledge 02.01.2023
Subjects:	ecosystem multidisciplinary perspective multistakeholder communication stakeholder engagement
ISSN:	0265-0487, 1759-3948
Online Access:	Get full text
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