Making conversations with chatbots more personalized

Many of the world's leading brands and increasingly government agencies are using intelligent agent technologies, also known as chatbots to interact with consumers. However, consumer satisfaction with chatbots is mixed. Consumers report frustration with chatbots arising from misunderstood quest...

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Veröffentlicht in:	Computers in human behavior Jg. 117; S. 106627
Hauptverfasser:	Shumanov, Michael, Johnson, Lester
Format:	Journal Article
Sprache:	Englisch
Veröffentlicht:	Elmsford Elsevier Ltd 01.04.2021 Elsevier Science Ltd
Schlagworte:	Chatbot Chatbots Consumers Customer satisfaction Customization Human-computer interaction Intelligent agents Matching Personality Chatbot Human-computer interaction Personality
ISSN:	0747-5632, 1873-7692
Online-Zugang:	Volltext
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