US adolescents' response to nicotine warning labels in influencer e-cigarette marketing social media posts: a survey-based randomised between-subject experiment

E-cigarette promotional posts with misleading nicotine warning labels on social media may lower adolescents' risk perceptions of e-cigarettes. A between-subject experiment assessed effects of influencers' e-cigarette promotional posts with different nicotine warning labels on adolescents&#...

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Bibliographic Details
Published in:	Tobacco control Vol. 34; no. 5; p. 609
Main Authors:	Vassey, Julia, Vogel, Erin A, Unger, Jennifer B
Format:	Journal Article
Language:	English
Published:	England BMJ Publishing Group LTD 01.09.2025
Subjects:	Adolescent Adolescent Behavior - psychology Adolescents Advertising Cigarettes College students Digital media Electronic cigarettes Electronic Nicotine Delivery Systems Female Humans Labels Male Marketing Nicotine Nicotine - adverse effects Perceptions Product Labeling Public health Risk perception Social Media Social networks Surveys and Questionnaires Teenagers Tobacco United States United States Food and Drug Administration Vaping - psychology Warning Warning labels United States United Kingdom > UK Los Angeles California United States > US Electronic nicotine delivery devices Media Public policy Advertising and Promotion Nicotine
ISSN:	0964-4563, 1468-3318, 1468-3318
Online Access:	Get full text
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