Influencer Politics At the Intersection of Personal, Political, and Promotional

Social media influencers are seen as political and promotional actors in today's digital media. Some engage in specific causes, while others publicly support a particular party or ideology. Politicians may also socialize with influencers or adopt similar strategies. Drawing on examples from the...

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Bibliographic Details
Main Authors:	Arnesson, Johanna, Reinikainen, Hanna
Format:	eBook Book
Language:	English
Published:	Berlin/Boston De Gruyter 2024 Walter de Gruyter GmbH
Edition:	1
Series:	De Gruyter Contemporary Social Sciences
Subjects:	Affective Economies affektive Ökonomie Branding Business and Management Communication studies Digital Media Economics, Finance, Business and Management Influencer influencer politics Influencers influerare Interdisciplinary studies Internet and digital media: arts and performance marketing marknadsföring media and communication studies medie- och kommunikationsvetenskap Neue Medien Online marketing / Social media marketing Performing arts Political Communication political influencers political science POLITICAL SCIENCE / General politics politik politikvetenskap Politische Kommunikation politiska influencers politiska influerare Public relations Reference, Information and Interdisciplinary subjects Sales and marketing Social Media Social Media Influencers SOCIAL SCIENCE / General SOCIAL SCIENCE / Sociology / General sociologi Sociology The Arts Affective Economies Influencers affektive Ökonomie Social Media Influencer Digital Media Political Communication Branding Neue Medien Politische Kommunikation
ISBN:	3111035603, 9783111036106, 3111036103, 9783111035604, 3111036154, 9783111036151
ISSN:	2747-5689
Online Access:	Get full text
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