Hutt, M. D., & Speh, T. W. (1991). Business marketing management: A strategic view of industrial and organizational markets (3rd ed.). Dryden Press.
Chicago-Zitierstil (17. Ausg.)Hutt, Michael D., und Thomas W. Speh. Business Marketing Management: A Strategic View of Industrial and Organizational Markets. 3rd ed. Chicago: Dryden Press, 1991.
MLA-Zitierstil (9. Ausg.)Hutt, Michael D., und Thomas W. Speh. Business Marketing Management: A Strategic View of Industrial and Organizational Markets. 3rd ed. Dryden Press, 1991.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.