Understanding and profiting from intellectual property in international business : strategies across borders /

This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next,...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Yang, Deli, 1964- (VerfasserIn)
Format:	E-Book
Sprache:	Englisch
Veröffentlicht:	Cham : Palgrave Macmillan, [2021]
Ausgabe:	3rd ed. 2021.
Schlagworte:	Intellectual property. Intellectual property > Economic aspects. duševné vlastníctvo Electronic books.
ISBN:	9783030540340, 3030540340
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