Fashion & Music

This book will broaden readers' understanding of the links between the music and fashion industries. It highlights the challenges currently facing the fashion industry in terms of hyper-competition, definition of ever-faster trends, changing consumer demands etc. In fact, the fashion industry i...

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Bibliographic Details

Format:	Electronic eBook
Language:	English
Published:	Singapore : Springer Singapore , 2018.
Edition:	1st ed. 2018.
Series:	Springer Series in Fashion Business,
Subjects:	Motivation research (Marketing). Music. Culture. Branding (Marketing).
ISBN:	9789811056376
ISSN:	2366-8776
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