Stakeholder Integration in Service Innovation

Julia M. Jonas examines stakeholder integration and its' dynamics in the setting of service innovation in IT and manufacturing firms. Applying a service-dominant logic theory approach, the multiple case study research describes the implementation of stakeholder integration with its' comple...

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Bibliographic Details

Main Author:	Jonas, Julia M. (Author)
Format:	Electronic eBook
Language:	English
Published:	Wiesbaden : Springer Fachmedien Wiesbaden : Gabler, 2018.
Edition:	1st ed. 2018.
Series:	Markt- und Unternehmensentwicklung Markets and Organisations
Subjects:	Information technology. Business-Data processing.
ISBN:	9783658194635
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