Controlling in wissenschaftlichen Verlagen ; Analyse IT-induzierter Verèanderungen wissenschaftlicher Verlage und Konzeption ausgewèahlter Controlling-Instrumente

Compared with other industries, scientific publishing has a centuries-old tradition. However, it is currently the development of digital information and communication technologies in probably the biggest upheaval since the invention of the printing press. Bjèorn Ortelbach deals with the impact of te...

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Bibliographic Details

Main Author:	Ortelbach, Bjèorn (Author)
Format:	eBook
Language:	English
Published:	Universitèatsverlag Gèottingen, 2007
Subjects:	vedecká komunikácia vedecké publikovanie informačná technológia digitalizácia elektronické dokumenty
ISBN:	9783940344090
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