Employment in the tourism and hospitality industry: Toward a unified value proposition

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Názov: Employment in the tourism and hospitality industry: Toward a unified value proposition
Autori: Näppä, Anna, Styvén, Maria Ek, Robertson, Jeandri
Zdroj: Journal of Human Resources in Hospitality & Tourism. 24(1):26-56
Predmety: Employer branding, employment value proposition, industry attractiveness, industry reputation, intention to stay, Industrial Marketing, Industriell marknadsföring
Popis: This paper investigates employer attributes and perceptions of industry reputation and industry attractiveness, and their impact on employees’ intention to stay in tourism and hospitality. Results show that desired reputation, training, and development value, and prosocial value significantly influence perceptions of industry reputation. Desired diversity and prosocial value have a positive relation to industry attractiveness, while training and development value is negatively related. Perceptions of the industry attractiveness are a major contributor to the intention to remain within the sector. This paper seeks to further the discourse concerning employer branding by introducing an employment value proposition perspective applicable across industries.
Popis súboru: electronic
Prístupová URL adresa: https://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-110185
https://doi.org/10.1080/15332845.2024.2405804
Databáza: SwePub
Popis
Abstrakt:This paper investigates employer attributes and perceptions of industry reputation and industry attractiveness, and their impact on employees’ intention to stay in tourism and hospitality. Results show that desired reputation, training, and development value, and prosocial value significantly influence perceptions of industry reputation. Desired diversity and prosocial value have a positive relation to industry attractiveness, while training and development value is negatively related. Perceptions of the industry attractiveness are a major contributor to the intention to remain within the sector. This paper seeks to further the discourse concerning employer branding by introducing an employment value proposition perspective applicable across industries.
ISSN:15332845
15332853
DOI:10.1080/15332845.2024.2405804