Facebook activism and socio-political change: The perception of BlackLivesMatter and Catalan independence movement participants
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| Title: | Facebook activism and socio-political change: The perception of BlackLivesMatter and Catalan independence movement participants |
|---|---|
| Authors: | Carme Ferré-Pavia, Rachel V. Brown |
| Source: | Anàlisi: Quaderns de Comunicació i Cultura, Vol 72 (2025) |
| Publisher Information: | Universitat Autonoma de Barcelona, 2025. |
| Publication Year: | 2025 |
| Subject Terms: | Facebook, Communication. Mass media, Percepció de canvi social, Moviment independentista català, Movimientos sociales, Social Change perception, Percepción de cambio social, P87-96, Activisme digital, Social change perception, Digital Activism, Activismo digital, Catalan Independence Movement, Moviments socials, Social Movements, Digital activism, Movimiento independentista catalán, Black Lives Matter |
| Description: | This article presents a comparative analysis of participants’ perceptions of digital activism within two distinct social movements. Each movement has distinct goals and participants, and operates in a different geographical location. Specifically, this research compares the Black Lives Matter (BLM) movement and the Catalan independence movement. It aims to determine whether participants in the BLM and Catalan independence movements perceived digital activism as effective and to understand the reasons behind their participation. A survey was administered to 200 participants of each movement on their respective Facebook activism in 2020. The findings suggest that digital activism is considered a legitimate and effective means of promoting change in the public sphere. Regarding digital engagement, the research indicates that the most effective way to increase participation is demonstrating to participants that the movement’s goals would benefit them personally and would improve their lives. This perception is analysed contextually in order to quantify results through a historical perspective. |
| Document Type: | Article |
| File Description: | application/pdf |
| ISSN: | 2340-5236 0211-2175 |
| DOI: | 10.5565/rev/analisi.3784 |
| Access URL: | https://doaj.org/article/d0daf47924244b1295e9593825c56976 https://ddd.uab.cat/record/318464 |
| Rights: | CC BY |
| Accession Number: | edsair.doi.dedup.....9fadba43643044544402f2c2ec44b3a7 |
| Database: | OpenAIRE |
| Abstract: | This article presents a comparative analysis of participants’ perceptions of digital activism within two distinct social movements. Each movement has distinct goals and participants, and operates in a different geographical location. Specifically, this research compares the Black Lives Matter (BLM) movement and the Catalan independence movement. It aims to determine whether participants in the BLM and Catalan independence movements perceived digital activism as effective and to understand the reasons behind their participation. A survey was administered to 200 participants of each movement on their respective Facebook activism in 2020. The findings suggest that digital activism is considered a legitimate and effective means of promoting change in the public sphere. Regarding digital engagement, the research indicates that the most effective way to increase participation is demonstrating to participants that the movement’s goals would benefit them personally and would improve their lives. This perception is analysed contextually in order to quantify results through a historical perspective. |
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| ISSN: | 23405236 02112175 |
| DOI: | 10.5565/rev/analisi.3784 |
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