Place Branding and Its Discontents: The Politics and Management of Neighborhood Governance Systems.

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Bibliographic Details
Title: Place Branding and Its Discontents: The Politics and Management of Neighborhood Governance Systems.
Authors: Collins, Brady
Source: Journal of Planning Education & Research; Jun2024, Vol. 44 Issue 2, p649-661, 13p
Subject Terms: PLACE marketing, CITIES & towns, REGIONALISM (International organization), URBAN planners, SELF-efficacy, NEIGHBORHOODS
Geographic Terms: UNITED States
Abstract (English): Since the 1990s, urban planners in the United States have developed systems of neighborhood governance as a way to better involve citizens in decision making. Simultaneously, place branding emerged as an economic development strategy employed by local, municipal, and regional organizations. While often discussed as an elite-controlled game, little attention has been paid to the role of residents in branding their own communities. This study investigates the extent to which different neighborhood governance systems encourage neighborhood branding. Through qualitative analysis of thirty-five cities, this paper demonstrates that across systems, there is an ongoing tension between empowering residents and managing place branding. [ABSTRACT FROM AUTHOR]
Abstract (Spanish): Desde la década de 1990, los planificadores urbanos en los Estados Unidos han desarrollado sistemas de gobernanza como una manera de involucrar mejor a los ciudadanos en la toma de decisiones. Simultáneamente, la marca de lugar surgió como una estrategia de desarrollo económico empleada por regionales. Aunque a menudo se habla como un juego controlado por la élite, el papel de los residentes en la marca de sus propias comunidades ha atraído muy poca atención. Este estudio investiga la medida en qué los diferentes sistemas de gobernanza del vecindario alentan la marca de los barrios. A través del análisis cualitativo de 35 ciudades, este documento demuestra que tensión continua entre empoderar a los residentes y administrar la marca de los lugares. [ABSTRACT FROM AUTHOR]
Abstract (Chinese): 摘要:自1990年代以来,美国的城市规划人员已经将邻里治理系统发展为一种让公民更好地参与决策的途径。 同时,区域品牌作为一种经济发展策略而出现,被地方、市政和区域组织采用。 尽管经常被当作精英控制的游戏而讨论,但很少有人关注居民在为自己的邻里打品牌中的作用。 这项研究调查了不同的邻里治理系统鼓励邻里品牌的程度。 通过对35个城市的定性分析,本文表明,在各个系统之间,赋予居民权力与管理区域品牌之间一直存在着紧张关系。 [ABSTRACT FROM AUTHOR]
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Database: Complementary Index
Description
Abstract:Since the 1990s, urban planners in the United States have developed systems of neighborhood governance as a way to better involve citizens in decision making. Simultaneously, place branding emerged as an economic development strategy employed by local, municipal, and regional organizations. While often discussed as an elite-controlled game, little attention has been paid to the role of residents in branding their own communities. This study investigates the extent to which different neighborhood governance systems encourage neighborhood branding. Through qualitative analysis of thirty-five cities, this paper demonstrates that across systems, there is an ongoing tension between empowering residents and managing place branding. [ABSTRACT FROM AUTHOR]
ISSN:0739456X
DOI:10.1177/0739456X21998448