Zobraziť v EDS

Competitive dynamics in blockchain-based supply chains under cryptocurrency volatility: a game theory approach.

Uložené v:
Podrobná bibliografia
Názov: Competitive dynamics in blockchain-based supply chains under cryptocurrency volatility: a game theory approach.
Autori: Shirafkan, Naiema1 (AUTHOR), Rajabzadeh, Hamed1 (AUTHOR) hamed.rajabzadeh@bwl.tu-freiberg.de, Wiens, Marcus1,2 (AUTHOR)
Zdroj: International Journal of Production Research. Oct2025, Vol. 63 Issue 19, p7339-7362. 24p.
Predmety: *BLOCKCHAINS, *BITCOIN, *DIGITAL currency, *GAME theory, *SUPPLY chains, *SUPPLY chain management, *MARKET pricing, *MARKET volatility
Abstrakt: The increasing integration of blockchain technology in supply chains has brought about significant challenges due to the volatility of cryptocurrencies, as it has become an essential aspect of customers' risk considerations. This study addresses the problem of managing supply chain operations amid such volatility, focusing specifically on pricing, advertising, manufacturer subsidy, and cybersecurity strategies within a manufacturer-retailer framework involving two cryptocurrency-based retailers that have higher market capitalisation compared to others: Ethereum and Bitcoin. The proposed solution employs game theory – a simultaneous game and two Stackelberg games with either retailer as the leader – to identify optimal strategies based on the corresponding parameter values. Accordingly, the study uniquely delivers blockchain-related risks by applying game theory to analyze the decision variables, providing insights into competitive pricing adjustments and leadership strategies for the cryptocurrency-based retailers under varying volatility levels. Results demonstrate that retailer pricing strategies must adapt to changes in wholesale prices and to the difference in cryptocurrency volatility. It also identifies crucial subsidy levels for manufacturers and optimal strategies for retailers under different volatility conditions to sustain profitability and demand. [ABSTRACT FROM AUTHOR]
Copyright of International Journal of Production Research is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Databáza: Business Source Index
Popis
Abstrakt:The increasing integration of blockchain technology in supply chains has brought about significant challenges due to the volatility of cryptocurrencies, as it has become an essential aspect of customers' risk considerations. This study addresses the problem of managing supply chain operations amid such volatility, focusing specifically on pricing, advertising, manufacturer subsidy, and cybersecurity strategies within a manufacturer-retailer framework involving two cryptocurrency-based retailers that have higher market capitalisation compared to others: Ethereum and Bitcoin. The proposed solution employs game theory – a simultaneous game and two Stackelberg games with either retailer as the leader – to identify optimal strategies based on the corresponding parameter values. Accordingly, the study uniquely delivers blockchain-related risks by applying game theory to analyze the decision variables, providing insights into competitive pricing adjustments and leadership strategies for the cryptocurrency-based retailers under varying volatility levels. Results demonstrate that retailer pricing strategies must adapt to changes in wholesale prices and to the difference in cryptocurrency volatility. It also identifies crucial subsidy levels for manufacturers and optimal strategies for retailers under different volatility conditions to sustain profitability and demand. [ABSTRACT FROM AUTHOR]
ISSN:00207543
DOI:10.1080/00207543.2025.2523527