The Impact of Nationalism, Patriotism and Internationalism on Consumer Ethnocentric Tendencies

The study investigates the impact of patriotism, nationalism and internationalism as antecedents to consumer ethnocentrism in Turkey and the Czech Republic. Controlling for demographics, the findings indicate that the impact of patriotism and nationalism is not consistent across the two countries. C...

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Bibliographic Details
Published in:Journal of international business studies Vol. 32; no. 1; pp. 157 - 175
Main Authors: Balabanis, George, Diamantopoulos, Adamantios, Mueller, Rene Dentiste, Melewar, T.C.
Format: Journal Article
Language:English
Published: London Academy of International Business, Copenhagen Business School, Copenhagen Denmark, and the McDonough School of Business, Georgetown University 01.01.2001
Palgrave Macmillan UK
Palgrave Macmillan
Series:Journal of International Business Studies
Subjects:
Attitudes
Bias
Business and Management
Business management
Business Strategy/Leadership
Consumer attitudes
Consumer goods
Consumer psychology
Consumer research
Consumers
Countries
Czech Republic
Demography
Effects
Ethnocentrism
Globalization
Hostility
Hypotheses
International Business
Internationalism
Investigations
Management
Marketing
Nationalism
Organization
Patriotism
Regression analysis
Stereotypes
Studies
Turkey
Czech Republic
Turkey
ISSN:0047-2506, 1478-6990
Online Access:Get full text
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Summary:The study investigates the impact of patriotism, nationalism and internationalism as antecedents to consumer ethnocentrism in Turkey and the Czech Republic. Controlling for demographics, the findings indicate that the impact of patriotism and nationalism is not consistent across the two countries. Consumer ethnocentrism in Turkey is fueled by patriotism, and in the Czech Republic by nationalism. Internationalism does not have a significant effect on consumer ethnocentrism in either country. Managerial implications of these findings are considered and future research directions are identified.
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ISSN:0047-2506
1478-6990
DOI:10.1057/palgrave.jibs.8490943