Can socio-demographics still play a role in profiling green consumers? A review of the evidence and an empirical investigation

This paper explores whether socio-demographics still have a role to play in profiling green consumers. Following an interdisciplinary review of the literature, the second part of the paper attempts to address shortcomings identified in previous research. Specifically, hypotheses are developed concer...

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Bibliographic Details
Published in:Journal of business research Vol. 56; no. 6; pp. 465 - 480
Main Authors: Diamantopoulos, Adamantios, Schlegelmilch, Bodo B, Sinkovics, Rudolf R, Bohlen, Greg M
Format: Journal Article
Language:English
Published: New York Elsevier Inc 01.06.2003
Elsevier
Elsevier Sequoia S.A
Series:Journal of Business Research
Subjects:
Comparative analysis
Consumer behavior
Consumer behaviour
Consumers
Demographics
Demography
Ecological consumer behaviour
Environmentalists
Green consumers
Hypotheses
Interdisciplinary aspects
Knowledge
Literature reviews
Marital status
Profiles
Social classes
Sociodemographics
Socioeconomic factors
Studies
Variables
United States > US
Green consumers
Consumer behaviour
Ecological consumer behaviour
ISSN:0148-2963, 1873-7978
Online Access:Get full text
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Summary:This paper explores whether socio-demographics still have a role to play in profiling green consumers. Following an interdisciplinary review of the literature, the second part of the paper attempts to address shortcomings identified in previous research. Specifically, hypotheses are developed concerning the relationship between six key socio-demographic variables and five valid and reliable measures of environmental consciousness. These hypotheses are subsequently tested on a large nationwide sample of British consumers and conclusions drawn on the utility of socio-demographic variables for profiling green consumers.
Bibliography:SourceType-Scholarly Journals-1
ObjectType-Feature-1
content type line 14
ISSN:0148-2963
1873-7978
DOI:10.1016/S0148-2963(01)00241-7