The Pathmox approach for PLS path modeling segmentation

Modeling has often failed to meet expectations, mostly because of the difficulty of comprehending relationships within phenomena and expressing them in mathematical models. Reality is frequently too complex to be reflected in a single model. This is often the case of marketing research, where variab...

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Bibliographic Details
Published in:	Applied stochastic models in business and industry Vol. 32; no. 4; pp. 453 - 468
Main Authors:	Lamberti, Giuseppe, Aluja, Tomas Banet, Sanchez, Gaston
Format:	Journal Article Publication
Language:	English
Published:	Blackwell Publishing Ltd 01.07.2016
Subjects:	60 Probability theory and stochastic processes 60H Stochastic analysis 62 Statistics 62H Multivariate analysis Anàlisi multivariable Anàlisi multivariant Classificació AMS Construction Criteria Decision trees Decisions Estadística matemàtica Heterogeneity Least squares method Matemàtiques i estadística Mathematical models model comparison Modelling Multivariate analysis Mètodes estadístics partial least squares path modeling Processos estocàstics segmentation segmentation trees Stochastic processes Àrees temàtiques de la UPC
ISSN:	1524-1904, 1526-4025
Online Access:	Get full text
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