Increasing web survey response rates in innovation research: An experimental study of static and dynamic contact design features

► This study examines the drivers of web survey response rates in a sample of over 24,000 scientists and engineers. ► Subjects were randomly assigned into conditions with different static and dynamic contact design features. ► Features included personalization, incentives, exact timing, delay betwee...

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Bibliographic Details
Published in:	Research policy Vol. 42; no. 1; pp. 273 - 286
Main Authors:	Sauermann, Henry, Roach, Michael
Format:	Journal Article
Language:	English
Published:	Amsterdam Elsevier B.V 01.02.2013 Elsevier Sequoia S.A
Subjects:	Benefits Careers Contact Cost benefit analysis Customization Data quality Dynamic tests Dynamics Experiment Experiments Heterogeneity Incentives Innovation Innovations Internet Life cycle engineering Life cycles Personalization Polls & surveys R&D Reminders Research & development Research methods Respondents Response bias Response rates Scientists Strategy Studies Survey data Survey timing Time measurements Web surveys Wording Incentives Personalization Web surveys Experiment Response rates Response bias Survey timing
ISSN:	0048-7333, 1873-7625
Online Access:	Get full text
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