The Impact of Ambivalent Attitudes on the Helpfulness of Web-Based Reviews: Secondary Analysis of Data From a Large Physician Review Website

Previously, most studies used 5-star and 1-star ratings to represent reviewers' positive and negative attitudes, respectively. However, this premise is not always true because individuals' attitudes have more than one dimension. In particular, given the credence traits of medical service,...

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Bibliographic Details
Published in:Journal of medical Internet research Vol. 25; no. 1; p. e38306
Main Authors: Dong, Wei, Liu, Yongmei, Zhu, Zhangxiang, Cao, Xianye
Format: Journal Article
Language:English
Published: Canada Gunther Eysenbach MD MPH, Associate Professor 29.05.2023
JMIR Publications
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ISSN:1438-8871, 1439-4456, 1438-8871
Online Access:Get full text
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