Protecting franchise chains against weather risk: A design science approach

Franchisees are often small business owners whose sales, profitability, and financial equilibrium in the first years of operation are increasingly being impacted by weather variability. The literature has analysed the effectiveness of various guarantees offered by franchisors in franchise agreements...

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Veröffentlicht in:Journal of business research Jg. 125; S. 187 - 200
Hauptverfasser: Bertrand, Jean-Louis, Brusset, Xavier, Chabot, Miia
Format: Journal Article
Sprache:Englisch
Veröffentlicht: Elsevier Inc 01.03.2021
Elsevier B.V
Elsevier
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ISSN:0148-2963, 1873-7978
Online-Zugang:Volltext
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