Modernizing public health communication competencies in Canada: A survey of the Canadian public health workforce
Objectives Since the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically. Digital media and infodemics have shifted how practitioners must communicate and respond to health information. The age of the curren...
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| Veröffentlicht in: | Canadian journal of public health Jg. 115; H. 4; S. 664 - 679 |
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| Sprache: | Englisch |
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Springer International Publishing
01.08.2024
Springer Nature B.V |
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| ISSN: | 0008-4263, 1920-7476, 1920-7476 |
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| Abstract | Objectives
Since the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically. Digital media and infodemics have shifted how practitioners must communicate and respond to health information. The age of the current competency framework, which is relied on for workforce development, alongside emerging public health challenges, have prompted calls for modernized competency statements. This study aims to (i) measure self-reported communication competence in the public health workforce, (ii) measure agreement with new communication competency statements, (iii) identify variation in agreement between sub-groups of professionals, and (iv) explore current and needed communication training.
Methods
Using a mixed-methods online survey, a sample of 378 participants in various Canadian public health roles and regions were asked to rate their current communication competence and agreement with a modernized, evidence-based draft communication competency framework. The survey was distributed in both official languages through partner organizations and social media. Descriptive statistics were performed to assess agreement and variation was analyzed in relation to public health roles and experience.
Results
While most participants self-reported communication competence, specific areas were rated lower. All 21 proposed competency statements received high agreement with some variation observed between expertise and experience levels. Demand for communication training is high.
Conclusion
Strong agreement with statements indicates support for a modernized communication competency framework among sampled professionals. Research to gather more evidence surrounding the communication demands of the public health workforce and observed variation in strong agreement for the proposed statements is underway. |
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| AbstractList | ObjectivesSince the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically. Digital media and infodemics have shifted how practitioners must communicate and respond to health information. The age of the current competency framework, which is relied on for workforce development, alongside emerging public health challenges, have prompted calls for modernized competency statements. This study aims to (i) measure self-reported communication competence in the public health workforce, (ii) measure agreement with new communication competency statements, (iii) identify variation in agreement between sub-groups of professionals, and (iv) explore current and needed communication training.MethodsUsing a mixed-methods online survey, a sample of 378 participants in various Canadian public health roles and regions were asked to rate their current communication competence and agreement with a modernized, evidence-based draft communication competency framework. The survey was distributed in both official languages through partner organizations and social media. Descriptive statistics were performed to assess agreement and variation was analyzed in relation to public health roles and experience.ResultsWhile most participants self-reported communication competence, specific areas were rated lower. All 21 proposed competency statements received high agreement with some variation observed between expertise and experience levels. Demand for communication training is high.ConclusionStrong agreement with statements indicates support for a modernized communication competency framework among sampled professionals. Research to gather more evidence surrounding the communication demands of the public health workforce and observed variation in strong agreement for the proposed statements is underway. Since the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically. Digital media and infodemics have shifted how practitioners must communicate and respond to health information. The age of the current competency framework, which is relied on for workforce development, alongside emerging public health challenges, have prompted calls for modernized competency statements. This study aims to (i) measure self-reported communication competence in the public health workforce, (ii) measure agreement with new communication competency statements, (iii) identify variation in agreement between sub-groups of professionals, and (iv) explore current and needed communication training.OBJECTIVESSince the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically. Digital media and infodemics have shifted how practitioners must communicate and respond to health information. The age of the current competency framework, which is relied on for workforce development, alongside emerging public health challenges, have prompted calls for modernized competency statements. This study aims to (i) measure self-reported communication competence in the public health workforce, (ii) measure agreement with new communication competency statements, (iii) identify variation in agreement between sub-groups of professionals, and (iv) explore current and needed communication training.Using a mixed-methods online survey, a sample of 378 participants in various Canadian public health roles and regions were asked to rate their current communication competence and agreement with a modernized, evidence-based draft communication competency framework. The survey was distributed in both official languages through partner organizations and social media. Descriptive statistics were performed to assess agreement and variation was analyzed in relation to public health roles and experience.METHODSUsing a mixed-methods online survey, a sample of 378 participants in various Canadian public health roles and regions were asked to rate their current communication competence and agreement with a modernized, evidence-based draft communication competency framework. The survey was distributed in both official languages through partner organizations and social media. Descriptive statistics were performed to assess agreement and variation was analyzed in relation to public health roles and experience.While most participants self-reported communication competence, specific areas were rated lower. All 21 proposed competency statements received high agreement with some variation observed between expertise and experience levels. Demand for communication training is high.RESULTSWhile most participants self-reported communication competence, specific areas were rated lower. All 21 proposed competency statements received high agreement with some variation observed between expertise and experience levels. Demand for communication training is high.Strong agreement with statements indicates support for a modernized communication competency framework among sampled professionals. Research to gather more evidence surrounding the communication demands of the public health workforce and observed variation in strong agreement for the proposed statements is underway.CONCLUSIONStrong agreement with statements indicates support for a modernized communication competency framework among sampled professionals. Research to gather more evidence surrounding the communication demands of the public health workforce and observed variation in strong agreement for the proposed statements is underway. Objectives Since the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically. Digital media and infodemics have shifted how practitioners must communicate and respond to health information. The age of the current competency framework, which is relied on for workforce development, alongside emerging public health challenges, have prompted calls for modernized competency statements. This study aims to (i) measure self-reported communication competence in the public health workforce, (ii) measure agreement with new communication competency statements, (iii) identify variation in agreement between sub-groups of professionals, and (iv) explore current and needed communication training. Methods Using a mixed-methods online survey, a sample of 378 participants in various Canadian public health roles and regions were asked to rate their current communication competence and agreement with a modernized, evidence-based draft communication competency framework. The survey was distributed in both official languages through partner organizations and social media. Descriptive statistics were performed to assess agreement and variation was analyzed in relation to public health roles and experience. Results While most participants self-reported communication competence, specific areas were rated lower. All 21 proposed competency statements received high agreement with some variation observed between expertise and experience levels. Demand for communication training is high. Conclusion Strong agreement with statements indicates support for a modernized communication competency framework among sampled professionals. Research to gather more evidence surrounding the communication demands of the public health workforce and observed variation in strong agreement for the proposed statements is underway. Since the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically. Digital media and infodemics have shifted how practitioners must communicate and respond to health information. The age of the current competency framework, which is relied on for workforce development, alongside emerging public health challenges, have prompted calls for modernized competency statements. This study aims to (i) measure self-reported communication competence in the public health workforce, (ii) measure agreement with new communication competency statements, (iii) identify variation in agreement between sub-groups of professionals, and (iv) explore current and needed communication training. Using a mixed-methods online survey, a sample of 378 participants in various Canadian public health roles and regions were asked to rate their current communication competence and agreement with a modernized, evidence-based draft communication competency framework. The survey was distributed in both official languages through partner organizations and social media. Descriptive statistics were performed to assess agreement and variation was analyzed in relation to public health roles and experience. While most participants self-reported communication competence, specific areas were rated lower. All 21 proposed competency statements received high agreement with some variation observed between expertise and experience levels. Demand for communication training is high. Strong agreement with statements indicates support for a modernized communication competency framework among sampled professionals. Research to gather more evidence surrounding the communication demands of the public health workforce and observed variation in strong agreement for the proposed statements is underway. |
| Author | McWhirter, Jennifer E. Grant, Lauren E. Papadopoulos, Andrew MacKay, Melissa McAlpine, Devon |
| Author_xml | – sequence: 1 givenname: Devon surname: McAlpine fullname: McAlpine, Devon organization: Department of Population Medicine, University of Guelph – sequence: 2 givenname: Melissa surname: MacKay fullname: MacKay, Melissa organization: Department of Population Medicine, University of Guelph – sequence: 3 givenname: Lauren E. surname: Grant fullname: Grant, Lauren E. organization: Department of Population Medicine, University of Guelph – sequence: 4 givenname: Andrew surname: Papadopoulos fullname: Papadopoulos, Andrew organization: Department of Population Medicine, University of Guelph – sequence: 5 givenname: Jennifer E. surname: McWhirter fullname: McWhirter, Jennifer E. email: j.mcwhirter@uoguelph.ca organization: Department of Population Medicine, University of Guelph |
| BackLink | https://www.ncbi.nlm.nih.gov/pubmed/38753267$$D View this record in MEDLINE/PubMed |
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| ContentType | Journal Article |
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| Keywords | formation professionnelle en santé publique Professional competence Communication sur la santé compétence professionnelle Health communication Public health Public health education for professionals santé publique |
| Language | English |
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| References_xml | – ident: CR22 – volume: 29 start-page: 906 issue: 6 year: 2023 end-page: 914 ident: CR15 article-title: Overview of the health communication curriculum in Canadian master of public health programs publication-title: Journal of Public Health Management and Practice doi: 10.1097/PHH.0000000000001758 – volume: 67 start-page: 401 issue: 4 year: 2014 end-page: 409 ident: CR9 article-title: Defining consensus: A systematic review recommends methodologic criteria for reporting of Delphi studies publication-title: Journal of Clinical Epidemiology doi: 10.1016/j.jclinepi.2013.12.002 – ident: CR4 – ident: CR14 – ident: CR16 – ident: CR12 – ident: CR30 – volume: 87 start-page: 247 issue: 4 year: 2009 end-page: 247 ident: CR26 article-title: Why health communication is important in public health publication-title: Bulletin of the World Health Organization doi: 10.2471/BLT.08.056713 – ident: CR10 – ident: CR29 – ident: CR8 – ident: CR25 – volume: 94 start-page: 2051 issue: 12 year: 2004 end-page: 2053 ident: CR2 article-title: Communication at the core of effective public health publication-title: American Journal of Public Health doi: 10.2105/AJPH.94.12.2051 – ident: CR23 – ident: CR21 – ident: CR19 – volume: 113 start-page: 34 issue: S1 year: 2022 end-page: 45 ident: CR13 article-title: Public health communication in Canada during the COVID-19 pandemic publication-title: Canadian Journal of Public Health doi: 10.17269/s41997-022-00702-z – volume: 99 start-page: 246 issue: 4 year: 2008 end-page: 251 ident: CR3 article-title: Identifying Core Competencies for Public Health epidemiologists publication-title: Canadian Journal of Public Health doi: 10.1007/BF03403748 – ident: CR17 – ident: CR11 – volume: 25 start-page: 913 issue: 4 year: 2020 end-page: 987 ident: CR1 article-title: The development of competency frameworks in healthcare professions: A scoping review publication-title: Advances in Health Sciences Education doi: 10.1007/s10459-019-09946-w – volume: 20 start-page: 1021 issue: 1 year: 2020 ident: CR27 article-title: Healthcare providers’ digital competency: A cross-sectional survey in a low-income country setting publication-title: BMC Health Services Research doi: 10.1186/s12913-020-05848-5 – ident: CR5 – volume: 22 start-page: e22706 issue: 11 year: 2020 ident: CR18 article-title: A digitally competent health workforce: Scoping review of educational frameworks publication-title: Journal of Medical Internet Research doi: 10.2196/22706 – ident: CR7 – volume: 56 start-page: 15 issue: 10 year: 2017 end-page: 23 ident: CR6 article-title: Evidence-based survey design: The use of a midpoint on the Likert scale publication-title: Performance Improvement doi: 10.1002/pfi.21727 – ident: CR28 – ident: CR24 – ident: CR20 – volume: 113 start-page: 34 issue: S1 year: 2022 ident: 890_CR13 publication-title: Canadian Journal of Public Health doi: 10.17269/s41997-022-00702-z – ident: 890_CR17 – volume: 99 start-page: 246 issue: 4 year: 2008 ident: 890_CR3 publication-title: Canadian Journal of Public Health doi: 10.1007/BF03403748 – ident: 890_CR11 – ident: 890_CR8 – ident: 890_CR29 doi: 10.17061/phrp3222211 – ident: 890_CR25 – ident: 890_CR30 – ident: 890_CR21 – ident: 890_CR23 – volume: 94 start-page: 2051 issue: 12 year: 2004 ident: 890_CR2 publication-title: American Journal of Public Health doi: 10.2105/AJPH.94.12.2051 – ident: 890_CR14 – ident: 890_CR12 – ident: 890_CR19 doi: 10.1080/10810730.2021.1925785 – ident: 890_CR20 – volume: 87 start-page: 247 issue: 4 year: 2009 ident: 890_CR26 publication-title: Bulletin of the World Health Organization doi: 10.2471/BLT.08.056713 – ident: 890_CR4 – volume: 22 start-page: e22706 issue: 11 year: 2020 ident: 890_CR18 publication-title: Journal of Medical Internet Research doi: 10.2196/22706 – volume: 20 start-page: 1021 issue: 1 year: 2020 ident: 890_CR27 publication-title: BMC Health Services Research doi: 10.1186/s12913-020-05848-5 – ident: 890_CR16 doi: 10.24095/hpcdp.44.5.03 – ident: 890_CR7 – volume: 56 start-page: 15 issue: 10 year: 2017 ident: 890_CR6 publication-title: Performance Improvement doi: 10.1002/pfi.21727 – ident: 890_CR28 – volume: 29 start-page: 906 issue: 6 year: 2023 ident: 890_CR15 publication-title: Journal of Public Health Management and Practice doi: 10.1097/PHH.0000000000001758 – ident: 890_CR5 – volume: 67 start-page: 401 issue: 4 year: 2014 ident: 890_CR9 publication-title: Journal of Clinical Epidemiology doi: 10.1016/j.jclinepi.2013.12.002 – ident: 890_CR22 – ident: 890_CR10 doi: 10.1093/eurpub/ckx187.735 – ident: 890_CR24 – volume: 25 start-page: 913 issue: 4 year: 2020 ident: 890_CR1 publication-title: Advances in Health Sciences Education doi: 10.1007/s10459-019-09946-w |
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Since the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed... Since the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed dramatically.... ObjectivesSince the publication of the Core Competencies for Public Health in Canada in 2008, the public health and communication landscape has changed... |
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