Diagnosing user perception and acceptance using eye tracking in web-based end-user development

In the recent years in the End-User Development (EUD) research there is a shift from the study of tools that focus on desktop graphical applications, to the development of EUD for web environments. To this end mouse and eye tracking methodologies are used to implicitly monitor the end-user behavior...

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Veröffentlicht in:Computers in human behavior Jg. 72; S. 23 - 37
Hauptverfasser: Tzafilkou, Katerina, Protogeros, Nicolaos
Format: Journal Article
Sprache:Englisch
Veröffentlicht: Elmsford Elsevier Ltd 01.07.2017
Elsevier Science Ltd
Schlagworte:
Acceptance tests
Applications programs
Correlation analysis
Data base management systems
End users
End-User Development (EUD)
Eye movements
Eye tracking in human computer interaction
Eyes & eyesight
Internet
Mobile computing
Perceived ease of use
Perceived usefulness
Pupil size
Risk perception
Self-efficacy
Studies
Tracking control systems
User behavior
Perceived usefulness
Eye tracking in human computer interaction
Perceived ease of use
Risk perception
End-User Development (EUD)
Self-efficacy
ISSN:0747-5632, 1873-7692
Online-Zugang:Volltext
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Zusammenfassung:In the recent years in the End-User Development (EUD) research there is a shift from the study of tools that focus on desktop graphical applications, to the development of EUD for web environments. To this end mouse and eye tracking methodologies are used to implicitly monitor the end-user behavior in real time. In this paper we explore the potential correlation between eye movements and end-user perception and acceptance in modern web-based EUD environments. The aim is to find out whether end-users’ perception and acceptance attributes can be reflected on their eye behavior when interacting with a web-based, database-driven EUD system. To check out our research hypotheses we have conducted a field test using a prototype EUD tool based on a natural language approach (named ‘simple talking’), to assist end-users in creating database-driven mobile applications. The results of the field test show significant correlations between eye behavior and acceptance and perception. Self-Efficacy is correlated to fixations of any kind. Risk-Perception is correlated to the increment of the pupil size. Perceived Ease-of-Use is correlated to fixations that turned into clicks and to the increment of the pupil size. And Perceived Usefulness is correlated to fixation duration. •A behavioral eye tracking exploratory study is conducted on a web EUD environment.•The aim is to diagnose acceptance and perception during the user-EUD interaction.•This is the first attempt of integrating eye tracking in EUD research.•Metrics are ‘borrowed’ from UX eye research and existing mouse behavioral patterns.•Eye tracking metrics are correlated to user perception and acceptance.
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ISSN:0747-5632
1873-7692
DOI:10.1016/j.chb.2017.02.035