Hayes, J. L., Brinson, N. H., Bott, G. J., & Moeller, C. M. (2021). The Influence of Consumer–Brand Relationship on the Personalized Advertising Privacy Calculus in Social Media. Journal of interactive marketing, 55(1), 16-30. https://doi.org/10.1016/j.intmar.2021.01.001
Citácia podle Chicago (17th ed.)Hayes, Jameson L., Nancy H. Brinson, Gregory J. Bott, a Claire M. Moeller. "The Influence of Consumer–Brand Relationship on the Personalized Advertising Privacy Calculus in Social Media." Journal of Interactive Marketing 55, no. 1 (2021): 16-30. https://doi.org/10.1016/j.intmar.2021.01.001.
Citácia podľa MLA (8th ed.)Hayes, Jameson L., et al. "The Influence of Consumer–Brand Relationship on the Personalized Advertising Privacy Calculus in Social Media." Journal of Interactive Marketing, vol. 55, no. 1, 2021, pp. 16-30, https://doi.org/10.1016/j.intmar.2021.01.001.