Preliminary Evaluation of Educational Outreach to Promote Colorectal Cancer Screening Among South Asians in the San Francisco Bay Area
Culturally-tailored interventions increase rates of colorectal cancer (CRC) screening in diverse populations. South Asian Americans have very low rates of CRC screening. Targeted interventions may improve community awareness and likelihood of undergoing screening. We identified and recruited multipl...
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| Published in: | Journal of immigrant and minority health Vol. 22; no. 4; pp. 873 - 877 |
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| Main Authors: | , , , , , , |
| Format: | Journal Article |
| Language: | English |
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New York
Springer US
01.08.2020
Springer Nature B.V |
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| ISSN: | 1557-1912, 1557-1920, 1557-1920 |
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| Abstract | Culturally-tailored interventions increase rates of colorectal cancer (CRC) screening in diverse populations. South Asian Americans have very low rates of CRC screening. Targeted interventions may improve community awareness and likelihood of undergoing screening. We identified and recruited multiple South Asian-serving community and religious centers to conduct South Asian physician-led presentations about CRC screening. A post-presentation survey tool was used to evaluate CRC screening history, intent to screen, and acceptance of a tailored brochure. In a convenience sample of 103 surveys, many participants had not undergone screening in the past (48%), and intent to screen after the presentation was high in those previously not screened (87%). Those who took a culturally-tailored brochure said they would share materials with family and friends (95% and 39% respectively). Our results support earlier findings of success in culturally-tailored interventions and indicate acceptance of culturally-tailored CRC screening outreach in community sites. |
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| AbstractList | Culturally-tailored interventions increase rates of colorectal cancer (CRC) screening in diverse populations. South Asian Americans have very low rates of CRC screening. Targeted interventions may improve community awareness and likelihood of undergoing screening. We identified and recruited multiple South Asian-serving community and religious centers to conduct South Asian physician-led presentations about CRC screening. A post-presentation survey tool was used to evaluate CRC screening history, intent to screen, and acceptance of a tailored brochure. In a convenience sample of 103 surveys, many participants had not undergone screening in the past (48%), and intent to screen after the presentation was high in those previously not screened (87%). Those who took a culturally-tailored brochure said they would share materials with family and friends (95% and 39% respectively). Our results support earlier findings of success in culturally-tailored interventions and indicate acceptance of culturally-tailored CRC screening outreach in community sites. Culturally-tailored interventions increase rates of colorectal cancer (CRC) screening in diverse populations. South Asian Americans have very low rates of CRC screening. Targeted interventions may improve community awareness and likelihood of undergoing screening. We identified and recruited multiple South Asian-serving community and religious centers to conduct South Asian physician-led presentations about CRC screening. A post-presentation survey tool was used to evaluate CRC screening history, intent to screen, and acceptance of a tailored brochure. In a convenience sample of 103 surveys, many participants had not undergone screening in the past (48%), and intent to screen after the presentation was high in those previously not screened (87%). Those who took a culturally-tailored brochure said they would share materials with family and friends (95% and 39% respectively). Our results support earlier findings of success in culturally-tailored interventions and indicate acceptance of culturally-tailored CRC screening outreach in community sites.Culturally-tailored interventions increase rates of colorectal cancer (CRC) screening in diverse populations. South Asian Americans have very low rates of CRC screening. Targeted interventions may improve community awareness and likelihood of undergoing screening. We identified and recruited multiple South Asian-serving community and religious centers to conduct South Asian physician-led presentations about CRC screening. A post-presentation survey tool was used to evaluate CRC screening history, intent to screen, and acceptance of a tailored brochure. In a convenience sample of 103 surveys, many participants had not undergone screening in the past (48%), and intent to screen after the presentation was high in those previously not screened (87%). Those who took a culturally-tailored brochure said they would share materials with family and friends (95% and 39% respectively). Our results support earlier findings of success in culturally-tailored interventions and indicate acceptance of culturally-tailored CRC screening outreach in community sites. |
| Author | Sahota, Dilpreet S. Senthil Kumar, Sailakshmi Mukherjea, Arnab Handa, Raja Ansari, Zahra K. Ivey, Susan L. Katyal, Toshali |
| Author_xml | – sequence: 1 givenname: Arnab orcidid: 0000-0003-4859-5587 surname: Mukherjea fullname: Mukherjea, Arnab email: Arnab.Mukherjea@CSUEastBay.edu organization: Department of Health Sciences, California State University, East Bay, Health Research for Action, School of Public Health, University of California, Berkeley – sequence: 2 givenname: Zahra K. surname: Ansari fullname: Ansari, Zahra K. organization: Health Research for Action, School of Public Health, University of California, Berkeley – sequence: 3 givenname: Sailakshmi surname: Senthil Kumar fullname: Senthil Kumar, Sailakshmi organization: Health Research for Action, School of Public Health, University of California, Berkeley – sequence: 4 givenname: Toshali surname: Katyal fullname: Katyal, Toshali organization: Health Research for Action, School of Public Health, University of California, Berkeley – sequence: 5 givenname: Dilpreet S. surname: Sahota fullname: Sahota, Dilpreet S. organization: Health Research for Action, School of Public Health, University of California, Berkeley – sequence: 6 givenname: Raja surname: Handa fullname: Handa, Raja organization: Health Research for Action, School of Public Health, University of California, Berkeley – sequence: 7 givenname: Susan L. surname: Ivey fullname: Ivey, Susan L. organization: Health Research for Action, School of Public Health, University of California, Berkeley |
| BackLink | https://www.ncbi.nlm.nih.gov/pubmed/31898079$$D View this record in MEDLINE/PubMed |
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| CitedBy_id | crossref_primary_10_1016_j_cgh_2024_01_001 crossref_primary_10_1177_00469580241266346 crossref_primary_10_1053_j_gastro_2024_02_009 |
| Cites_doi | 10.1093/jnci/djt157 10.1001/amajethics.2018.643 10.1111/ijcp.13202 10.1002/cncr.31116 10.3322/caac.20051 10.1158/1055-9965.EPI-14-0487 10.1007/s13187-017-1277-5 10.1177/109019817400200405 10.1353/hpu.2018.0104 10.1080/13557858.2018.1539219 10.1007/s11606-008-0864-x 10.1097/NCC.0b013e31828db95e |
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| Copyright | Springer Science+Business Media, LLC, part of Springer Nature 2020 Springer Science+Business Media, LLC, part of Springer Nature 2020. |
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| Keywords | Community outreach Colorectal cancer screening South Asian Americans Culturally-tailored interventions Cultural messaging |
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| Title | Preliminary Evaluation of Educational Outreach to Promote Colorectal Cancer Screening Among South Asians in the San Francisco Bay Area |
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