Combining fuzzy AHP and fuzzy Kano to optimize product varieties for smart cameras: A zero-one integer programming perspective

Referring to the following figure, a product is functionally decomposed into core attributes and optional attributes. In particular, fuzzy AHP and fuzzy Kano are used to extract customer preferences and elicit customer perceptions, respectively. By virtue of ZOIP, the optimal product varieties are d...

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Vydané v:	Applied soft computing Ročník 22; s. 410 - 416
Hlavní autori:	Wang, Chih-Hsuan, Wang, Juite
Médium:	Journal Article
Jazyk:	English
Vydavateľské údaje:	Elsevier B.V 01.09.2014
Predmet:	Customer perception Customer preference Fuzzy analytical hierarchy process Fuzzy Kano model Zero-one integer programming Customer preference Fuzzy analytical hierarchy process Customer perception Zero-one integer programming Fuzzy Kano model
ISSN:	1568-4946, 1872-9681
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