Bridging the gap between business objectives and parameters of data mining algorithms

Data mining is being touted as having potential for discovering information that will contribute toward resolving business problems or creating business opportunities. However, before this potential can be realized, one needs to be able to relate the strategic objectives of a business to the use of...

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Bibliographic Details
Published in:Decision Support Systems Vol. 21; no. 1; pp. 3 - 15
Main Authors: Özden Gür Ali, F., Wallace, William A.
Format: Journal Article
Language:English
Published: Amsterdam Elsevier B.V 01.09.1997
Elsevier Sequoia S.A
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ISSN:0167-9236, 1873-5797
Online Access:Get full text
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