Pricing and service effort strategy in a dual-channel supply chain with showrooming effect
•This study constructs stylized Stackelberg models in a dual-channel supply chain.•Three service effort strategies for the retailer are discussed and compared.•Both the manufacturer and retailer benefit more in the ex-post service effort strategy.•The manufacturer will set a low wholesale price in t...
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| Published in: | Transportation research. Part E, Logistics and transportation review Vol. 126; pp. 32 - 48 |
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| Main Authors: | , , |
| Format: | Journal Article |
| Language: | English |
| Published: |
Elsevier Ltd
01.06.2019
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| Subjects: | |
| ISSN: | 1366-5545, 1878-5794 |
| Online Access: | Get full text |
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