APA (7th ed.) Citation

Lievens, A., & Blažević, V. (2021). A service design perspective on the stakeholder engagement journey during B2B innovation: Challenges and future research agenda. Industrial marketing management, 95, 128-141. https://doi.org/10.1016/j.indmarman.2021.04.007

Chicago Style (17th ed.) Citation

Lievens, Annouk, and Vera Blažević. "A Service Design Perspective on the Stakeholder Engagement Journey During B2B Innovation: Challenges and Future Research Agenda." Industrial Marketing Management 95 (2021): 128-141. https://doi.org/10.1016/j.indmarman.2021.04.007.

MLA (9th ed.) Citation

Lievens, Annouk, and Vera Blažević. "A Service Design Perspective on the Stakeholder Engagement Journey During B2B Innovation: Challenges and Future Research Agenda." Industrial Marketing Management, vol. 95, 2021, pp. 128-141, https://doi.org/10.1016/j.indmarman.2021.04.007.