APA (7th ed.) Citation

Zhang, M., Liu, Y., Wang, Y., & Zhao, L. (2022). How to retain customers: Understanding the role of trust in live streaming commerce with a socio-technical perspective. Computers in human behavior, 127, 107052. https://doi.org/10.1016/j.chb.2021.107052

Chicago Style (17th ed.) Citation

Zhang, Mingli, Yafei Liu, Yu Wang, and Lu Zhao. "How to Retain Customers: Understanding the Role of Trust in Live Streaming Commerce with a Socio-technical Perspective." Computers in Human Behavior 127 (2022): 107052. https://doi.org/10.1016/j.chb.2021.107052.

MLA (9th ed.) Citation

Zhang, Mingli, et al. "How to Retain Customers: Understanding the Role of Trust in Live Streaming Commerce with a Socio-technical Perspective." Computers in Human Behavior, vol. 127, 2022, p. 107052, https://doi.org/10.1016/j.chb.2021.107052.