Yeon, S., Park, S., & Kim, S. (2006). A dynamic diffusion model for managing customer's expectation and satisfaction. Technological forecasting & social change, 73(6), 648-665. https://doi.org/10.1016/j.techfore.2005.05.001
Chicago Style (17th ed.) CitationYeon, Seung-jun, Sang-hyun Park, and Sang-wook Kim. "A Dynamic Diffusion Model for Managing Customer's Expectation and Satisfaction." Technological Forecasting & Social Change 73, no. 6 (2006): 648-665. https://doi.org/10.1016/j.techfore.2005.05.001.
MLA (9th ed.) CitationYeon, Seung-jun, et al. "A Dynamic Diffusion Model for Managing Customer's Expectation and Satisfaction." Technological Forecasting & Social Change, vol. 73, no. 6, 2006, pp. 648-665, https://doi.org/10.1016/j.techfore.2005.05.001.