Meta-Analysis of the Unified Theory of Acceptance and Use of Technology (UTAUT): Challenging its Validity and Charting a Research Agenda in the Red Ocean

There are both formal and informal cries that UTAUT and, by association, the stream of research on technology adoption has reached its limit, with little or no opportunities for new knowledge creation. Such a conclusion is ironic because the theory has not been sufficiently and suitably replicated....

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Bibliographic Details
Published in:Journal of the Association for Information Systems Vol. 23; no. 1; pp. 13 - 95
Main Authors: Blut, Markus, Chong, Alain Yee Loong, Tsigna, Zayyad, Venkatesh, Viswanath
Format: Journal Article
Language:English
Published: Atlanta Association for Information Systems 2022
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ISSN:1536-9323, 1536-9323
Online Access:Get full text
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