How do chief digital officers pursue digital transformation activities? The role of organization design parameters
While an increasing number of companies are establishing Chief Digital Officer (CDO) positions to support their digital transformation (DT), there has been very little research on how CDOs can pursue DT activities in their organizations. We conducted a multiple-case study to investigate the organiza...
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| Vydáno v: | Long range planning Ročník 53; číslo 3; s. 101890 |
|---|---|
| Hlavní autoři: | , , |
| Médium: | Journal Article |
| Jazyk: | angličtina |
| Vydáno: |
Elsevier Ltd
01.06.2020
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| Témata: | |
| ISSN: | 0024-6301, 1873-1872 |
| On-line přístup: | Získat plný text |
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| Abstract | While an increasing number of companies are establishing Chief Digital Officer (CDO) positions to support their digital transformation (DT), there has been very little research on how CDOs can pursue DT activities in their organizations. We conducted a multiple-case study to investigate the organization design parameters surrounding CDOs and their DT activities. Our study contributes to research on strategic change by showing how, once CDOs have been appointed, they need to be embedded in the organization by (vertically) anchoring them in the organization's structure, depending on the firm's DT strategy and the CDO's task focus. Further, CDOs combine different formal and informal activities to coordinate (horizontally) between employees working on DT activities in different units and at different hierarchical levels. We also contribute to organization design research by providing insights into how a firm's DT strategy, its CDO's hierarchical position, and the CDO's task focus have to be aligned in order to digitally transform a company. |
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| AbstractList | While an increasing number of companies are establishing Chief Digital Officer (CDO) positions to support their digital transformation (DT), there has been very little research on how CDOs can pursue DT activities in their organizations. We conducted a multiple-case study to investigate the organization design parameters surrounding CDOs and their DT activities. Our study contributes to research on strategic change by showing how, once CDOs have been appointed, they need to be embedded in the organization by (vertically) anchoring them in the organization's structure, depending on the firm's DT strategy and the CDO's task focus. Further, CDOs combine different formal and informal activities to coordinate (horizontally) between employees working on DT activities in different units and at different hierarchical levels. We also contribute to organization design research by providing insights into how a firm's DT strategy, its CDO's hierarchical position, and the CDO's task focus have to be aligned in order to digitally transform a company. |
| ArticleNumber | 101890 |
| Author | Singh, Anna Hess, Thomas Klarner, Patricia |
| Author_xml | – sequence: 1 givenname: Anna surname: Singh fullname: Singh, Anna email: singh@bwl.lmu.de organization: Institute for Information Systems and New Media, Munich School of Management, Ludwig-Maximilians-Universität München (LMU), Ludwigstrasse 28, 80539, Munich, Germany – sequence: 2 givenname: Patricia surname: Klarner fullname: Klarner, Patricia email: pklarner@wu.ac.at organization: Institute for Organization Design, Department of Strategy & Innovation, Vienna University of Economics and Business, Welthandelsplatz 1, A-1020, Vienna, Austria – sequence: 3 givenname: Thomas surname: Hess fullname: Hess, Thomas email: thess@bwl.lmu.de organization: Institute for Information Systems and New Media, Munich School of Management, Ludwig-Maximilians-Universität München (LMU), Ludwigstrasse 28, 80539, Munich, Germany |
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