Creepiness: Its antecedents and impact on loyalty when interacting with a chatbot

Consumers sometimes describe their experience of interacting with artificial intelligence‐based human‐like chatbots as creepy. This study investigates the antecedents of creepiness (i.e., the chatbot's usability, privacy concerns, and user variables such as technology anxiety and the need for h...

Ausführliche Beschreibung

Bibliographische Detailangaben

Veröffentlicht in:	Psychology & marketing Jg. 38; H. 12; S. 2339 - 2356
Hauptverfasser:	Rajaobelina, Lova, Prom Tep, Sandrine, Arcand, Manon, Ricard, Line
Format:	Journal Article
Sprache:	Englisch
Veröffentlicht:	Hoboken Wiley Periodicals Inc 01.12.2021
Schlagworte:	artificial intelligence Brand loyalty chatbot Chatbots Consumers creepiness loyalty Privacy privacy concerns privacy paradox technology paradox Usability
ISSN:	0742-6046, 1520-6793
Online-Zugang:	Volltext
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!