Aesthetic Subjectification Through Ambivalent Play: Exploring a Ludic Theory of Popular Propaganda

Propaganda research was central to the coalescence of communication studies into a modern social science field in the early twentieth century. Positivist and behaviorist in its orientation, traditional propaganda research centers on questions of message and effect, brushing aside the culturally rich...

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Bibliographic Details
Published in:	The Journal of communication inquiry
Main Author:	Zou, Sheng
Format:	Journal Article
Language:	English
Published:	Los Angeles, CA SAGE Publications 10.09.2022
Subjects:	play aesthetics propaganda subject formation Chinese media and society
ISSN:	0196-8599, 1552-4612
Online Access:	Get full text
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