Innovative design and delivery of the business capstone course

PurposeThis article discusses the experiences of a university's business school in enhancing the preparation of undergraduates through the innovative design and delivery of Business Policy, the capstone course taken by all business students.Design/methodology/approachThe case discusses the proa...

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Bibliographic Details
Published in:International journal of educational management Vol. 36; no. 5; pp. 694 - 711
Main Authors: Fleming, Robert S., Kowalsky, Michelle
Format: Journal Article
Language:English
Published: Bradford Emerald Publishing Limited 03.06.2022
Emerald Group Publishing Limited
Subjects:
Academic Standards
Accreditation
Accreditation (Institutions)
Business Administration Education
Business education
Business schools
Capstone Experiences
Capstone projects
College Role
Colleges & universities
Community Relations
Core Curriculum
Course Content
Crisis Management
Curricula
Curriculum Development
Educational Facilities Improvement
Educational innovations
Evaluative Thinking
Feedback (Response)
Governance
Higher Education
Innovation
Innovations
Institutional Mission
Instructional Innovation
Integrated Curriculum
Leadership Responsibility
Learner Engagement
Position Papers
Prerequisites
Revision (Written Composition)
Strategic planning
Students
Teaching Methods
Undergraduate Students
University students
Capstone course
AACSB accredited
Business students
Undergraduate business
Business program
Business school
Business education
College of business
ISSN:0951-354X, 1758-6518
Online Access:Get full text
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Description
Summary:PurposeThis article discusses the experiences of a university's business school in enhancing the preparation of undergraduates through the innovative design and delivery of Business Policy, the capstone course taken by all business students.Design/methodology/approachThe case discusses the proactive approaches taken to explicitly align efforts between thinking and doing, for both faculty course designers and student participants alike.FindingsTen strategic areas of innovation and improvement are identified and discussed as areas for individual course alignment as well as the impetus for college and university business program development and delivery.Practical implicationsThese innovations can be replicated by other institutions to enhance graduates' career preparation, pursue greater consistency with their organization's mission, develop external stakeholder engagement, and enhance internal collaboration with colleagues within the business school and across the university.Originality/valueThe unique value of this innovative and multifaceted approach was recognized by AACSB International, the elite accrediting agency for business schools, in several articles and at a conference on undergraduate program innovation.
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ISSN:0951-354X
1758-6518
DOI:10.1108/IJEM-11-2021-0436