Телевизионен пиар и поведение пред камера. Аудио-визуални стратегии, практики, умения

Several theoretical fields are elaborated in the study – television, TV PR, behaviour in front of the camera, comparative audiovisual theory. Indicators for assessment of media practices related the behavior in front of the camera and TV PR are developed. A general classification of TV PR is establi...

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Veröffentlicht in:	Медии и език Jg. 1; H. 7; S. 139 - 151
1. Verfasser:	Ivanova, Polya
Format:	Journal Article
Sprache:	Bulgarisch
Veröffentlicht:	Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски 01.05.2020 Faculty of Journalism and Mass Communication, Sofia University “St. Kl. Ohridski” Sofia University "St. Kliment Ohridski"
Schlagworte:	Communication studies Philosophy Rhetoric Social Sciences Theory of Communication поведението пред камера сравнителната аудио-визуална теория тв пиар телевизия behavior in front of camera comparative audiovisual theory television TV PR
ISSN:	2535-0587, 2535-0587
Online-Zugang:	Volltext
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