Search Results - 한국디자인트렌드학회

Leveraging Cultural Branding for Competitive Advantage - A Proposal for Korean Air’s Branding Strategy by 조하은, 이현경

“…Background This paper examines a new strategic branding opportunity for Korean Air to gain a competitive edge in the aviation industry by establishing a…”
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A Proposal of Virtual Wine Application for the MZ Generation; Winetown by 조은지, 이현경

“…ackground According to the research findings the wine industry is turning to technology-driven solutions such as mobile app based service to enhance their…”
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Verifiability of ESG Marketing Design and Consumer Perception by 최정후, 이현경

“…Background Modern brands survive only if they are socially responsible, and this may not be an exaggeration. The growing number of research that discovers the…”
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Understanding the effects of on-campus brand pop-ups on brand attitude and word-of-mouth intention amongst university students in Korea by 이현경, 오상은, 김해연, 윤주원

“…Background Across Korea, on-campus pop-up events are used by brands as a key provider of experiential marketing to university students. However, these…”
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A Comparative Study on K-pop and Indian Music Industries - Focusing on Visual Analysis of Album Cover Design by Vadlamani Nikhitha, 이운형

“…Background K-Pop has become a dominant force in the Asian music industry, surpassing J-Pop and Indian music industries. Despite the global digital era, K-Pop…”
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A Design Proposal for‘Space-Patch’ - Patch Form Fragrances for Astronauts in Outer Space Environments by 최승연, 이현경

“…Background The space industry is expected to grow from $350 billion to over $1 trillion by 2040, which highlights the need for personal care innovations that…”
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Everyday Objects in VR Shape Exploration Tools for Novice Artists - A way to Support Geometry Shaping Process for Non-professionals by 이보경, 이현경

“…Background Advanced technologies like Virtual Reality (VR) or Augmented Reality (AR) opened up new possibilities for non-professionals to create 3D shapes,…”
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Beyond Words and Sketches: Exploring Emotional Literacy through Lego-Based Tactile Reflection and Comparison with a Professional Design Toolkit by 변다애, 이현경

“…Background This study explores how tactile, hands-on Lego-building activities support emotional and cognitive reflection in students who lack confidence in…”
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Research on Health Emergency Information Design for Foreigners in South Korea - Focusing on the COVID-19 Pandemic by Jessica Gomez Rios, 이지혜

“…Background COVID-19 has become a global issue in countless aspects. One of the challenges has been the dissemination of information about the virus, especially…”
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Transforming Online To Offline Brand Experience - Development of Pop-up Store Design for an Online Service Platform by 서지원, 김나연, 박재연

“…Background The COVID-19 pandemic has hastened the digital transformation of the retail industry, and with the proliferation of mobile phones, online service…”
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A Study on Pubilc Design Preference in Urban Regeneration Project - Focusing on The Case of “Wudianshi” Urban Regeneration Project in China by 왕구롱, 한현석

“…Background Urban regeneration has gradually become an important means of urban development, and the number of design researches related to urban regeneration…”
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Educational app design for parent-child relationship improvement by 이현경

“…Background Numerous parents are busy with their work, they have limited time to interact with their children after their working hours, and thus there is…”
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Game Application for Children Language and Social Development - Following Design Thinking Process by 이현경, 이민우, 이서현, 이선우, 이화정, 이혜진

“…Background Children, age of 5-6, suffer deprivation of basic education due to the unprecedented COVID-19. With the rate of only-child increasing in…”
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B.ULB: An Integrated Beauty Recycling Service by 정채림, 강연아, Yining Lin, 이예나, Zhiyi Zheng

“…Background The effort towards sustainable development worldwide promises a more sustainable future. Of all problems, many address the environmental issue…”
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Service Design to Promote Well-aging of Middle-aged Men by 조은호, 이현경

“…Background As South Korea is heading to an aging society, the importance of aging well is emphasized. Most of the Korean middle-aged men need to prepare for…”
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Aesthetic Research on Blurred Fear Face Artwork Based on Low Spatial Frequency - A Case Study of Francis Bacon's Portrait by Liu Xu, Cho, Taigyoun

“…Background As a means of conveying non-verbal information, facial expression is very important in all aspects of life. Humans can quickly obtain information…”
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Tracing the Gold Visual and Action-Based Healing through Kintsugi in Generation Z by Fu Yadi, 이현경

“…Background This study explores the application of Kintsugi for emotional healing, particularly among Generation Z individuals. By integrating visual analysis,…”
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Qualitative Research on Qualities Defining One’s Home for Single-person Households among Korean University Students - based on Y University students residing near campus by 이선우, 이현경, 오상은

“…Background This study aimed to examine the qualities that define a home for Korean single-households in their 20s who are undergoing the initial experience of…”
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Omnichannel Retailing Strategies for Small and Medium-sized Enterprises: Focusing on the Fashion, Cosmetics, and Food and Beverage Industries in South Korea by 김희주, 김나연

“…Background Omnichannel retailing leverages businesses’ online and offline resources. Given the increasing prevalence of omnichannel sales, these strategies…”
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Assessment Criteria for the Effective Implementation of VR in Modern Art Exhibitions by 박상하, 이현경

“…Background Virtual reality (VR) technology is being increasingly employed in art exhibitions worldwide. There are various reasons for such implementations, of…”
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