Contemporary advertising /

Saved in:
Bibliographic Details
Main Author: Bovée, Courtland L.
Other Authors: Arens, William F.
Format: Book
Language:English
Published: Homewood : Irwin, 1992
Edition:4th ed.
Series:Series in marketing
Subjects:
ISBN:025609196X
Online Access: Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!