Consumer behavior. Implications for marketing strategy /

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Bibliographic Details
Main Author: Hawkins, Del I.
Other Authors: Best, Roger J., Coney, Kenneth A.
Format: Book
Language:English
Published: Homewood : BPI/Irwin, 1989
Edition:4th ed.
Subjects:
prípadová štúdia > sociálna stratifikácia > skupina > americká domácnosť > spracúvanie informácií
ISBN:0256063311
Online Access: Get full text
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