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Pioneering new products. A market survival guide /

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Bibliographic Details
Main Author:	Bobrow, Edwin E.
Other Authors:	Shafer, Dennis W.
Format:	Book
Language:	English
Published:	Homewood : Dow Jones-Irwin, 1987
Edition:	1st ed.
Subjects:	trh > cena > plán
ISBN:	0870946218
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