Rhetorik : Ein internationales Jahrbuch

As a persuasive technique, a subject of school instruction, and a social practice, rhetoric has shaped our literary, linguistic, and social lives since the fifth century BC. Today, it plays a major role in sales, management, and advertising. This yearbook gathers research on rhetoric in Germany, and...

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Bibliographic Details
Format: Serial
Language:German
Published: Berlin ; Boston De Gruyter, 1980-
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ISSN:1865-9160
Online Access: Get full text
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