Beyond discovery : moving academic research to the market /

Academic discoveries account for some of the most successful products in the marketplace, from pharmaceutical blockbusters like Lyricar to household names like GatoradeTM. Yet few researchers understand the process of technology transfer or the various pathways for commercialisation available to the...

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Bibliographic Details
Main Authors: Schelhorn, Jean E. (Author), Herbers, Joan M. (Author)
Format: eBook
Language:English
Published: New York: Oxford University Press USA, [2022]
©2022
Subjects:
ISBN:9780197512746, 0197512747, 0197512739, 9780197512739
Online Access: Get full text
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Table of Contents:
  • Why should academic researchers consider commercialization?
  • Commercialization and how it happens
  • Adapting to the world of commercialization
  • Behind the curtain: a glimpse into the world of intellectual property
  • Funding
  • Insider advice
  • Starting a company
  • The equity imperative
  • Is this for you?
  • Epilogue: Messages to administrators and commericalization staff.