Beyond discovery : moving academic research to the market /

Academic discoveries account for some of the most successful products in the marketplace, from pharmaceutical blockbusters like Lyricar to household names like GatoradeTM. Yet few researchers understand the process of technology transfer or the various pathways for commercialisation available to the...

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Hlavní autoři: Schelhorn, Jean E. (Autor), Herbers, Joan M. (Autor)
Médium: E-kniha
Jazyk:angličtina
Vydáno: New York: Oxford University Press USA, [2022]
©2022
Témata:
ISBN:9780197512746, 0197512747, 0197512739, 9780197512739
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245 1 0 |a Beyond discovery :  |b moving academic research to the market /  |c Jean E. Schelhorn and Joan M. Herbers. 
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300 |a 1 online resource. 
504 |a Includes bibliographical references and index. 
505 0 |a Why should academic researchers consider commercialization? -- Commercialization and how it happens -- Adapting to the world of commercialization -- Behind the curtain: a glimpse into the world of intellectual property -- Funding -- Insider advice -- Starting a company -- The equity imperative -- Is this for you? -- Epilogue: Messages to administrators and commericalization staff. 
520 8 |a Academic discoveries account for some of the most successful products in the marketplace, from pharmaceutical blockbusters like Lyricar to household names like GatoradeTM. Yet few researchers understand the process of technology transfer or the various pathways for commercialisation available to them. 'Beyond Discovery' is a guide for researchers interested in moving their inventions from the laboratory to the marketplace. Focusing particularly on scientists and engineers, the volume demystifies the process of commercialisation by offering clarity on key complex topics, including technology transfer, intellectual property, and the uneven landscape for inventors of different genders and ethnicities. 
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