Leading Pharmaceutical Innovation How to Win the Life Science Race /

This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures. The authors present three sources of pharmaceutical innovation: new management me...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Gassmann, Oliver (VerfasserIn)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: Cham : Springer International Publishing, 2018.
Ausgabe:3rd ed. 2018.
Schlagworte:
Management.
Industrial management.
Pharmaceutical technology.
Pharmacy management.
Pharmacy.
Health care management.
Health services administration.
Health economics.
ISBN:9783319668338
Online-Zugang: Volltext
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Inhaltsangabe:
  • Innovation: Key to Success in the Pharmaceutical Industry
  • The Industry Challenge: Who Would Want to Be in This Business?- The Science and Technology Challenge: How to Find New Drugs
  • The Pipeline Challenge: How to Organize Innovation
  • The Make-or-Buy Challenge: How to In- and Outsource Innovation
  • The Open Innovation Challenge: How to Partner for Innovation
  • The Internationalization Challenge: Where to Access Innovation
  • Future Directions and Trends.

Ähnliche Einträge