The Case Writer's Toolkit

This book deconstructs the case study, describes the case writing process and explains how a good case study is composed. It is a reference book that accompanies case writers on their case writing journey. It serves as a guide for writers to develop case studies for teaching, research, and knowledge...

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Hlavní autor: Gwee, June (Autor)
Médium: Elektronický zdroj E-kniha
Jazyk:angličtina
Vydáno: Singapore : Springer Singapore, 2018.
Vydání:1st ed. 2018.
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ISBN:9789811071737
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Popis
Shrnutí:This book deconstructs the case study, describes the case writing process and explains how a good case study is composed. It is a reference book that accompanies case writers on their case writing journey. It serves as a guide for writers to develop case studies for teaching, research, and knowledge-capture. There are illustrations and charts to help writers visualise concepts, signpost ideas, break down complex information and apply techniques in a practical manner.
Popis jednotky:Business and Management
Fyzický popis:XXVI, 236 p. 32 illus. online resource.
ISBN:9789811071737